Ultrafino

Email marketing & content creation



Ultrafino is a family-owned e-commerce hat company that recently rebranded, including creating a new website and social media accounts. I created Mailchimp email templates and worked on three different photography projects to create content for the new website as well as Instagram and Facebook.



I completed an audit of Ultrafino's social media accounts, especially focusing on Instagram and Facebook. They originally had a following of mainly friends and family members. Our goal was to attract interest of potential customers and convert engagement to leads. Since creating this plan, they have 60 times more followers and higher engagement from new customers.

This plan included creating a Mailchimp template to be used for email marketing. Below are three examples of emails that this template has been used to create. Click on each email to see the full version of the email.



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